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Archive for April, 2011

Royal Wedding Proves That Promotional Products Can Become Collectible Swag

April 27th, 2011 No comments

roal wedding collectibles show value of promotional productsAustin, TX: With all the fuss and hoopla surrounding the Royal Wedding, it is the imprinted promotional products that are gaining a great deal of the fuss.

That’s right–Royal Wedding collectibles or swag are selling like crazy–which shows the inherent value of promotional products.

Do you have a retail establishment that can feature off beat or humorous graphics?  If so,  a line of T-shirts, caps, pens and other items might be a great way to promote your brand.  Restaurants and bars in tourist destinations have learned of the value of imprinted T-shirts and caps.

But how about vineyards, donut shops –any retailer can benefit from promotional products if they are of high quality and have fun graphics.

Are you planning a special event–anniversary celebration, trade show, etc.  The right promotional item with the right graphics can make this event memorable.

Talk to your promotional products distributor to see how they can help you brand your message and image — so that you get the most bang for your buck.

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Robert Piller, President of Eco Marketing Solutions, has over 25 years of experience in running and implementing green marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of reusable and organic tote bags, recycled and biodegradable water bottles, recycled pens and pencils in the country.

His company’s website, EcoMarketingSolutions.com, features over 25,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green. The site’s handy search tool helps you easily find biodegradable, organic and recycled imprinted promotional items in your price range and time frame.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

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Sprint Wows Crowd at Earth Day 2011 Event

April 21st, 2011 No comments

I just received this note from a client a few minutes ago–and she graciously allowed me to re-print on my blog word for word:

I recently ordered 2,945jar openers made from recycled tires.  Sprint had Earth Day fairs at 20 locations across the country today (a day early).

I work at the Overland Park Headquarters campus – and our event was a phenomenal success!  Our Environmental, Health & Safety group was one of 50 booths set up at the fair (mostly non-Sprint companies/organizations) and none of the other vendors was giving out a similar item.

EHS had allotted 800 of the quantity for the Overland Park event and distributed the other 2,100 across 19 other events.  We gave away all 800 jar openers…and ran out of stock with 30 minutes still left to go.

People were excited.  The jar openers made from recycled tires seemed to be very well received, with a lot of:

  • “Oh wow! From recycled tires?  That’s great!”
  • “I can use this as a mouse pad too!”
  • “I needed a jar opener!”
  • “This will also remove cat hair from your clothing – like a lint brush.”
  • “I can use it on my dash to keep my phone from sliding around.”
  • “This will work as a trivet.”
  • “Oooooooh.”
  • “Aaaaaaah.”

Are you getting ooooohs and aaaaahs from your promotional products?     If not, contact Eco Marketing Solutions to discuss how we can add some pizazz to your next promotion.  They can help you find the right products for your target audience–as well as try to find an environmentally-friendly promotional product for you that better represents your organization.

Kudos to Sprint for going green..and having the foresight of implementing an Environmental, Health & Safety division.

Social corporate responsibility is at the core of every dynamic organization…regardless of size.  How is your company acting and promoting social responsibility?

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Robert Piller, President of Eco Marketing Solutions, has over 25 years of experience in running and implementing green marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of reusable and organic tote bags, recycled and biodegradable water bottles, recycled pens and pencils in the country.

His company’s website, EcoMarketingSolutions.com, features over 25,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green. The site’s handy search tool helps you easily find biodegradable, organic and recycled imprinted promotional items in your price range and time frame.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Follow ecomarketing on Twitter

Solar Powered Imprinted Pedometers for Wellness Programs

April 6th, 2011 No comments

Eco Marketing Solutions offer solar powered pedometers for wellness programsTwo of the hottest themes in business are wellness and the environment– and this new solar-powered pedometer is perfect for both categories.

These vibrantly colored imprinted acrylic casing houses a digital pedometer that measures steps, distance and calories burned.

It has a solar panel with top-view LCD display.  Simply input user’s stride length for most accurate readings. Backup battery for low light situations. Go Green. Get fit.

Click on this link to see dozens of solar powered pedometers available exclusively from Eco Marketing Solutions or on their website EcoMarketingSolutions.com

Recycled Lanyards are Ideal for Any Green Trade Show Promotion

April 5th, 2011 No comments

recycled lanyards from Eco marketing SolutionsLanyards are a staple for nearly every trade show– and you can get your company’s logo on every attendees neck by using them.  Donate to the trade show (some times in return for free booth space) and get your logoed lanyards handed out at the registration desk.

Our recycled lanyards come in a variety of widths — and price varies on whether they can be produced overseas (4-6 weeks) or domestically in under 2 weeks.

You can even choose the attachments at the ends of the lanyards.

For more information, contact Eco Marketing Solutions by phone (512-507-4709) by email  or online at www.ecoMarketingSolutions.com.

How Green is Your Current Promotional Products Distributor?

April 5th, 2011 No comments

greenest promotional products distributors in AmericaMany companies claim to be green.  Some offer products that they say are “eco-friendly” without understanding what makes a promotional item truly environmentally friendly.

1)    How well does your present promotional products supplier really understand the new FTC Green Guides and how it can affect your marketing claims?

2)    Do they provide certification on imported products to verify that the products are lead-free and/or free of harmful phthalates?

3)    Are they aware if cadmium levels in the inks?

4)    How do they vet their factories?

5)    Are they current with such recent legislation as the Buy American Act and the Berry Amendment.

6)    Are they making unsubstantiated claims of “green-ness”? For example on the three top green claims, do they:

  • Claim an item is made from recycled materials?  If so, what percentage is recycled and is it from pre- or post-consumer streams?
  • State that an item is recyclable when it no longer passes FTC guidelines?  The Green Guides address claims of recyclability and introduces a three-tiered analysis for disclosing the limited availability of recycling programs.
  • Mention that an item is biodegradable when it actually takes longer than 12 months to completely break down?  FTC’s new Green Guides are aiming to qualify the term “ biodegradable” to mean that it will completely decompose is no more than one year after customary disposal.
  • Is your current supplier making unqualified degradable claims for items destined for landfills.

Green washing is a serious issue, (not just legally, but also in terms of credibility and reputation) and you will want to partner with a company that understands the new FTC Green Guide proposals, watches for and learns of new green legislation, joins and leads in discussions on environmental issues, and takes the environmental issues seriously.

Eco Marketing Solutions understands green marketing and how it can impact an organization–both internally and externally.  Not knowing the rules does not exempt an organization from following the new guidelines.

Read our blog at GreenSpotBlog.com and join in our discussions.

Look through our roster of clients—which range from county, state and national governmental offices, to national parks, zoos, aquariums, museums, historic homes, botanical gardens and nature centers and public lands, to non-profit organizations, NGOs, religious institutions and public and private companies that are striving to become more eco-friendly.

Thank you for choosing Eco Marketing Solutions.

We look forward to serving you and hearing your comments and feedback.

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Robert Piller, President of Eco Marketing Solutions, has over 25 years of experience in running and implementing green marketing campaigns and is a leader in the recycled promotional products industry, including offering one of the largest selections of reusable and organic tote bags, recycled and biodegradable water bottles, recycled pens and pencils in the country.

His company’s website, EcoMarketingSolutions.com, features over 25,000 eco-friendly promotional items in all price ranges, for any business or organization interested in going green. The site’s handy search tool helps you easily find biodegradable, organic and recycled imprinted promotional items in your price range and time frame.

You can also reach him by email (robert (at) ecomarketingsolutions.com) or comment on his blog postings at GreenSpotBlog.com or below at his Twitter link.

Follow ecomarketing on Twitter